AFTER YOUR WEBSITE DESIGNED
In today’s competitive online market, simply having a professionally done website is not enough to stand out. Let’s say you have taken the first step and hired a website designer to create your new web page. Now what?
Consider the way you would look for a store or service provider online - your first stop would probably be Google, where you would compare businesses based on their online profiles and customer reviews. Your potential clients are no different.
Your Google Business Page is the platform for your online first impression; you can upload photos, post updates, add hours and share other useful information with a wide range of customers. The most important part of your Business Page, however, is Google Reviews. Here clients can leave their thoughts on your business and share with others their opinions, as well as give your business a rating out of five stars.
YOUR ONLINE REPUTATION MATTERS
Reviews have an immense impact on how your business is perceived by the online community and often dictate a client’s choice of who to work with. As a business owner, it is essential to make sure that your satisfied customers leave reviews and share their positive experiences with others. The more good reviews your business has, the more credible it appears to consumers!
HOW TO MAKE THE PROCESS OF GETTING GOOGLE REVIEWS EASY FOR YOUR CLIENTS
Simply follow these few steps to create a link to review your business, so clients can easily share their experience:
1. Look up “Place ID Lookup Tool” on Google
2. Enter the name of your business and find it in the list of suggested options
3. Copy the ID (just the letters and numbers, not the address) and add it instead of the <place_id> part of this link:
4. When you click on it, it should bring you straight to the reviewing your business option.
Please keep in mind that fake reviews are not only unethical but illegal as well. Simply do your best business to generate a stream of real reviews from satisfied customers! Good luck!
Julia Koroleva, owner and Marketing Director of JKI Marketing – Website Design and Search Engine Optimization Company in Morristown, NJ
To read more about links to reviews, check out this article: